TechnologyTechCrunch•1 min read•10/17/2026 (2h ago)

Veritas expands its anti-counterfeit chip to jewelry, trophies, and fragrance bottles

Veritas expands its anti-counterfeit chip to jewelry, trophies, and fragrance bottles
60-Word AI Digest

Counterfeiters are getting better at replicating brands' marks and passing off dupes, known as "superfakes," as genuine items. A startup called Veritas wants to tackle the problem with its own chip that verifies goods.

Key Takeaways

  • Counterfeiters are getting better at replicating brands' marks and passing off dupes, known as "superfakes," as genuine items.
  • A startup called Veritas wants to tackle the problem with its own chip that verifies goods.
  • Full details and original dispatch available below.

Counterfeiters are getting better at replicating brands' marks and passing off dupes, known as "superfakes," as genuine items. A startup called Veritas wants to tackle the problem with its own chip that verifies goods.

Original Publisher Attribution

This summary was curated from TechCrunch.

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Veritas expands its anti-counterfeit chip to jewelry, trophies, and fragrance bottles — Loop60