Apple’s HomeView ad is confusing to everyone except parents
Nothing like a little family togetherness in the morning. | Image: Apple Apple's ad introducing its new HomeView smart display is a little unusual. It's fast-paced and unruly, depicting a family of five as they rush through the morning routine. There's yelling and mess, misplaced keys and discarded eggshells. Apple's typical vibe is clean, simple, orderly;...
Key Takeaways
- Nothing like a little family togetherness in the morning.
- | Image: Apple Apple's ad introducing its new HomeView smart display is a little unusual.
- It's fast-paced and unruly, depicting a family of five as they rush through the morning routine.
Nothing like a little family togetherness in the morning. | Image: Apple Apple's ad introducing its new HomeView smart display is a little unusual. It's fast-paced and unruly, depicting a family of five as they rush through the morning routine. There's yelling and mess, misplaced keys and discarded eggshells. Apple's typical vibe is clean, simple, orderly; this commercial is chaos. But the spot has parents - those with teen children in particular - feeling seen. I'll admit that it stressed me out the first time I watched it, too. Mornings getting my five-year-old out the door are a special breed of chaos, and usually culminate in us playing whatever ad-libbed game will get him to put his shoes on. But it's not … Read the full story at The Verge.
Original Publisher Attribution
This summary was curated from The Verge.