Disney Wants Up to $12 Million for Super Bowl Commercials, Even With Big Game Ads Sold Out

60-Word AI Digest
Disney is attempting a feat of magic that might vex even talented sorcerers like its own Maleficient or Dr. Strange. After clashing with advertisers earlier this year when the company pressed for $10 million for a single 30-second Super Bowl commercial, Disney is trying again — even though it declared in July that all commercial […]
Key Takeaways
- Disney is attempting a feat of magic that might vex even talented sorcerers like its own Maleficient or Dr.
- After clashing with advertisers earlier this year when the company pressed for $10 million for a single 30-second Super Bowl commercial, Disney is trying again — even though it declared in July that all commercial […]
- Full details and original dispatch available below.
Disney is attempting a feat of magic that might vex even talented sorcerers like its own Maleficient or Dr. Strange. After clashing with advertisers earlier this year when the company pressed for $10 million for a single 30-second Super Bowl commercial, Disney is trying again — even though it declared in July that all commercial […]
Original Publisher Attribution
This summary was curated from Variety.